Velocity News

Updates and viewpoints on the world of investment real estate

Marketing Strategies for Mortgage Brokers Part 3: In-Person Networking

by: Matt Landesman

This is part 3 of a 5-part series aimed at helping mortgage brokers develop a marketing strategy that is both effective and manageable. Be sure to check back or subscribe to our blog for more tips.

It's important to realize that in order to create an effective marketing initiative, it's not necessary to be a pro in every aspect, but rather be able to incorporate a few different tactics done very well. While we are big fans of the power of social media for generating new leads, it's important not to overlook good old-fashioned in-person networking.

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The Refinance Boom VS. Your Brokerage

by: Matt Landesman & Cayla Langhammer


Currently, the real estate market is experiencing a huge surge in residential mortgage refinances due to historically low interest rates. These market conditions make it easy for mortgage professionals to originate loans because they offer easy, net-tangible benefits to their customers. As a result, most brokers focus a majority of their resources on prospects looking to refinance their properties. We all understand these record low interest rates drive the refi push, but what happens when interest rates rise and the refinance market dries up? 

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Our Portfolio has Surpassed $1 Billion in Loans!

by: Cayla Langhammer

 

Velocity Mortgage Capital is excited and proud to announce we have surpassed $1 Billion in total loans in our portfolio!

We could not have achieved this monumental milestone without the tenacity and dedication of all of our employees, in every department. We truly value the commitment our team maintains to the pursuit of excellence.

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Attention, Brokers: There's A Middle Ground Lender Between Banks and Hard Money

by: Cayla Langhammer


Whether you're a Seasoned Veteran, or just starting out in the mortgage industry, every broker has experienced this painful moment: you have assured your client that you will do everything in your power to get their loan funded, then you find out that the bank has turned them down.  It's at this point you have to break the frustrating and disappointing news to your client. But perhaps the worst part, is that you feel clueless on where to take the deal next. If the banks are out, where can you turn to get the loan funded? 

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Marketing Strategies for Mortgage Brokers Part 2: Social Media

by: Cayla Langhammer

This is part 2 of a 5-part series aimed at helping mortgage brokers develop a marketing strategy that is both effective and manageable. Be sure to check back or subscribe to our blog for more tips.

When implementing a marketing strategy for generating new leads and mortgage originations, it's smart to pay special attention to your social media. When used well, social media can easily help drive traffic to your website, establish a trustworthy brand and voice in the mortgage industry, and create a community of loyal clients, colleagues, and referrals. Here are a few ways to be more social media-savvy when promoting your mortgage broker services:

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Marketing Strategies for Mortgage Brokers Part 1: Building a Referral Business

by: Matt Landesman & Cayla Langhammer


This is part 1 of a 5-part series aimed at helping mortgage brokers develop a marketing strategy that is both effective and manageable. Be sure to check back or subscribe to our blog for more tips

As a mortgage broker, referral business is often your bread and butter. Happy clients recommend you to colleagues and friends, helping to ensure a healthy pipeline. While some referral business happens naturally, without much effort on your part, there are actually specific things you can do to build this aspect of your business and generate more leads each month. Here are 5 tips for building a solid and robust referral business as a mortgage broker:

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A Recap on RealShare OC

by: Jason Haye

Velocity's finest, Stephanie Balce, had the pleasure of serving as a panelist at RealShare's Orange County event on August 16th. The panel included various real estate executives joining Stephanie in the discussion on "How the Capital-Flow Landscape has Changed.“

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2016 Trade Show & Expo Information

by: Cayla Langhammer

We can't wait to see you there!

 

 

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Brexit Sparks a Refinance Resurgence

by: Cayla Langhammer

So unless you’ve been living under a rock the past few months, you know about United Kingdom’s withdrawal from the European Union (Brexit). This decision has huge implications and leaves many wondering how it will affect American society and business.

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Velocity is Cutting your Borrower's Costs!

by: Cayla Langhammer

Velocity Made Investment Financing Simple, Now We're making it Affordable!

There's no better way to kick off summer than with some savings, so Velocity is here to help! Instead of spending thousands of dollars on a commercial appraisal, let Velocity chip in and save your borrower some serious cash!

When you submit a commercial deal, your borrower pays only $1,395 for the appraisal and Velocity will cover the additional expense, no matter how much!

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